About Us

Research professionals passionate about understanding market dynamics and socio-economic trends affecting consumers and businesses. We have gathered outstanding experience through extensive surveys carried out with consolidated interview methodologies, as well as through innovative research projects using new engagement methods, data collection tools and technologies.

News & Insight

Neuromarketing: a tool to create messages that leave a mark. 2000 1125 www.mgresearch.it

Neuromarketing: a tool to create messages that leave a mark.

Neuromarketing: a tool to create messages that leave a mark. 2000 1125 www.mgresearch.it

Neuromarketing: a tool to create messages that leave a mark.

MG Research carries out the first research project on Gender Equality in Italy 800 533 www.mgresearch.it

MG Research carries out the first research project on Gender Equality in Italy

The holidays of the Italians at the time of Covid-19 750 500 www.mgresearch.it

The holidays of the Italians at the time of Covid-19

The economic crisis impact: Italian attitudes and opinion 1400 934 www.mgresearch.it

The economic crisis impact: Italian attitudes and opinion

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SOCIAL RESEARCH AND TRENDS

Our socio-demographic researches have been monitoring the consumption habits and lifestyles of Italians for years, offering insights on the various sectors of the country’s social and productive structure.

BRAND & PRODUCT RESEARCH

We are experts in research regarding the positioning and perception of our customers’ brand equity, with a model that integrates the key attributes of brand knowledge, communication value and perceived quality.

SERVICE QUALITY RESEARCH

We design and manage any type of survey dedicated to identifying  the customer journey in various industries, with a focus on customer satisfaction and profiling consumer needs.

OUR METHODOLOGIES

We utilize all standard quantitative and qualitative consolidated research methodologies. At the same time, we continuously seek innovation, adopting new techniques and selecting enabling technologies for effective consumer engagement.

Panel Area

Join our panel and participate in our market surveys on the most relevant issues regarding our country’s economic and social life!

More info on MG Research?

Send us e-mail or call

info@mgresearch.it

+39 06 6864556