ABOUT US

Research professionals passionate about understanding market dynamics and socio-economic trends affecting consumers and businesses. We have gathered outstanding experience through extensive surveys carried out with consolidated interview methodologies, as well as through innovative research projects using new engagement methods, data collection tools and technologies.

MISSION

To supply our customers with meaningful, significant insights on market dynamics, in order to support their development strategies, to transform their offering model, to guide their communication strategy, to be more impactful and achieve higher customer satisfaction.

ORGANIZATION AND OPERATIONS

Team of professionals with high cross industry expertise

300
Call Center with 500 CATI workstations
1400
1600 interviewers specialized in CAPI face to face surveys
450
mistery shoppers
950000
Highly profiled proprietary panel, with the possibility of expanding up to 1.5 million individuals, through qualified partnerships, usable for CAPI, CATI and CAWI interviews (online surveys)

CERTIFICATIONS

  • MG Research adopts the ICC / ESOMAR International Code of Conduct for Market and Social Research.
  • MG Research is ISO 9001/2015 quality certification relating to the design and implementation of market research, strategic and operational marketing consultancy services. The processes related to the “Design and implementation of Market, Social and Opinion Research” comply with ISO 20252: 2012 requirements.

INTERNATIONAL FOOTPRINT

MG Research is part of the international network Concertare Global CX Experts, a network of market research institutes characterized by high quality standards, operating in the main countries of Europe, USA, China and the Middle East. Thanks to the alliance, MG Research increases its ability to serve large multinational clients, developing cross-country projects in synergy with partners.

More info on MG Research?

Send us e-mail or call

info@mgresearch.it

+39 06 6864556